I’ve been unhappy with the way Adsense has been performing on my Myspace Layout Pimper site, so I’ve decided to run a week long test. The test is going to be very simple. All I am doing is changing the colors.

The previous colors for the ads on the site were that light sky blue color. I have since changed it to something more bold so it will stand out… red. One of the best ways to increase your earnings is to experiment. And that is something I don’t do. I often set something up and just leave it.

So I’ll give a quick rundown of the stats this January for LayoutPimps.net

January 1-7

  • avg daily unique 1,215
  • avg daily adsense pageviews 28,862
  • avg daily clicks 76
  • avg daily earnings $4.32

January 8-14

  • avg daily unique 1,528
  • avg daily adsense pageviews 33,301
  • avg daily click 103
  • avg daily earnings $4.22

January 15-21

  • avg daily uniques 1,665
  • avg daily adsense pageviews 33,049
  • avg daily clicks 135
  • avg daily earnings $3.67

So as you can see… traffic has been going up, as well as the number of clicks per day. However, my earnings are going down. So something is up. Hopefully this test can help give me a better understanding of changes I need to make. I will also be monitoring the different ad sections. I have them set up in unique channels. Maybe I will only have to change a few of them.

So if you have a site running adsense and its a site you never have to work on. Try changing the colors up a bit. Give it a week and see if it changes your earnings. It’s worth a try.